Travel And Tourism’s Tryst with Technology - A Smart Business Strategy

What if you have to travel all of sudden with or without a plan, as a stranger - for any reason whether for official or entertainment purpose? You will be little bit worried about that situation but imagine if you are familiar with a person, place or particular environment where you are going to visit. Then it makes a lot of difference. And the thing which makes this kind of difference permanent is an augmented reality technology, where virtual information covers real world.

In short it gives users a lot of information about their destination and can experience virtually the facility of specific place to be visited. This is the reason for close relations between travel and technology. So let’s understand this thing in detail now.



Travel solution with a single click:

Approximately 1 billion people globally travel and stay somewhere outside of their home environment. Technology nowadays has credited lot of comforts in human life, on the other hand travel and tourism industry has got utmost benefit of latest technology and it has proved to be a powerful marketing tool for travel and tour business. Lot of web and mobile apps are available that offer travelers up to date information with a single click on desktop or smart phones for best destinations, lodging and accommodation that meets their need and standard during the stay. It fits entire globe into the pocket.

Real World but Artificial View:

AR is an artificial view of the real world, it enhances the perception of reality and offers the users a live direct or indirect view of real world objects which are “augmented” by sound, graphics, video or GPS generated by computers. This makes it easy for travelers to visit any part of the world for which they are not aware of. To streamline troubles of travelling, smart phone apps help in weather forecasting and also solve the language problem by converting text from foreign to native language.

Impact on Trade:

Travelling is an amazing experience and people always like to share this experience on social media. Also incorporate eCommerce sector into travel apps so that tourist can make plan accordingly, can be aware about famous items of specific place and acquainted with culture easily. This way travel apps can provide good opportunity to eCommerce sector also.

Business is better when technology is triggered:

In most cases learning about culture and history is part of tourists’ reason for travelling. Technology has grown up so high today that anybody can visit any part of the world from anywhere easily. This extent augmented reality technology has changed the definition of tours and travel business and expand the business opportunities.

Bhavin Sapariya is an expert Mobile app developer with more than five years of experience. Bhavin believes that, for an application developer, it is very essential to embrace a learning culture. Over the years he has worked hard to gain technical stronghold over languages like Objective C, Cocoa Touch and Xcode.

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